Without benchmarks, GBP metrics are meaningless. This guide provides industry-specific performance benchmarks for impressions, calls, reviews, and rankings across 10 local business categories.
The Problem This Solves in 2026
Most local businesses and agencies are either missing this entirely or doing it in the most time-consuming, error-prone way possible. This guide covers the right approach — and shows exactly how Ampli5 Pulse makes it effortless.
Why You Need Industry Benchmarks
500 monthly impressions — is that good or bad? For a sole-trader plumber in a small town: exceptional. For a restaurant on a busy high street: worrying. Without context specific to your business type and market, every number is ambiguous. Industry benchmarks give you the reference point to interpret your data correctly.
Review Benchmarks by Industry
| Industry | Competitive Review Count | Target Weekly Velocity | Min Rating to Rank |
|---|---|---|---|
| Restaurant | 150+ reviews to compete in top 3 | 5–8 per week | 4.3+ |
| Healthcare/Dental | 50+ reviews | 3–5 per week | 4.5+ |
| Home Services (plumbing, electrical) | 75+ reviews | 4–6 per week | 4.4+ |
| Salon/Beauty | 100+ reviews | 4–7 per week | 4.4+ |
| Gym/Fitness | 80+ reviews | 3–5 per week | 4.4+ |
| Legal/Professional | 30+ reviews | 1–3 per week | 4.6+ |
| Retail | 60+ reviews | 2–4 per week | 4.3+ |
| Hotel/Hospitality | 200+ reviews | 8–12 per week | 4.4+ |
| Education/Tutoring | 40+ reviews | 2–3 per week | 4.5+ |
| Automotive | 90+ reviews | 4–6 per week | 4.3+ |
Ranking Benchmarks
In competitive urban markets (Mumbai, Bangalore, Delhi, Ahmedabad), ranking in the top 3 typically requires:
| Category | Reviews Needed for Top 3 | Profile Score Needed | Posts Per Month |
|---|---|---|---|
| Restaurant (city centre) | 200+ | 90%+ | 8–12 |
| Dentist (suburb) | 75+ | 85%+ | 4–6 |
| Plumber (city) | 100+ | 85%+ | 4–6 |
| Gym (city) | 120+ | 85%+ | 6–8 |
| Lawyer (city) | 50+ | 90%+ | 4–6 |
How to Use Benchmarks to Set Goals
Identify your current position
Run your Ampli5 Pulse 40-factor audit and geo-grid ranking check
Find your industry benchmark
Use the tables above as a starting point
Calculate the gap
How many reviews short are you? How far below the target profile score?
Build a timeline
Review velocity of 5/week means bridging a 50-review gap in 10 weeks
Set monthly targets
Turn the gap into monthly milestones: +20 reviews, +5 profile score points, +1 position rank
How Ampli5 Pulse Solves This Automatically
Everything described in this guide is built into Ampli5 Pulse. Connect your Google Business Profile once, and the platform handles the ongoing work: tracking your data, generating reports, alerting you to changes, and giving you clear action steps — all without any manual effort.
Ampli5 Pulse is available on Web, iOS, and Android. Start a free trial at app.ampli5pulse.com — no credit card required, setup in under 2 minutes.